Burberry’s Chief Creative Officer Christopher Bailey recently took to the internet and invited fragrance enthusiasts to be the first to sample the sleek and elegantly packaged Burberry Body fragrance. The scent, which officially launches in September, is housed in a tall sheer nude bottle with pale juice and is topped with a gold-toned closure. Viewers of the youtube video are instructed to request their exclusive sample at facebook.com/burberry.

In another video actress Rosey Huntington-Whitely, the first model of Burberry’s campaign for Body and star of The Transformers: Dark of the Moon, reported Burberry Body has reached seven million Facebook fans.